Portfolio

Welcome to my portfolio! Here, you’ll find a showcase of my diverse experiences and projects across various internships and roles. Explore the highlights of my professional journey and see how each experience has contributed to my growth and expertise in marketing and communications. To learn more about my background and qualifications, please download my resume.

Sydney in London posing in front of Big Ben

Founder & CEO of DigitalSyd

I founded DigitalSyd, a content curation company, in 2016 with the goal of helping brands connect through impactful content. I led daily operations and oversaw client work from strategy to execution. My focus included writing engaging blog posts, developing custom social media content aligned with each brand’s voice, and managing website projects to improve user experience and functionality. Through DigitalSyd, I helped businesses grow by delivering thoughtful, platform-specific content that made a lasting impact.

Portfolio Marketing Intern at Stryker

During my 12-week internship at Stryker as a portfolio marketing intern, I had the opportunity to work on a variety of strategic projects. I collaborated with cross-functional teams to develop and execute marketing plans, while conducting market research and analysis to inform key decisions. A standout experience was participating in a ride-along with a sales rep to demo products, giving me valuable firsthand insights into customer interactions. I also led a portfolio project focused on future device accessories and facilitated a workshop to enhance team collaboration and knowledge sharing.

Sydney giving a presentation during her internship

Sydney standing in front of the building she interned at in London

Marketing & Content Creator Intern

During my time in London, I completed two impactful internships that enhanced my marketing and content creation skills. At M&C Saatchi, a leading talent and event agency, I worked as a marketing intern where I managed talent and client expectations, coordinated team meetings, and facilitated talent onboarding. I also maintained CRM systems, oversaw website updates, and conducted industry research to identify new event opportunities for talent in the Live Events sector. My second role was with Absolute Internships as a content creator, where I promoted the company’s programs by creating social media content, including “Day in my Life” TikToks and visual content showcasing London. This internship strengthened my ability to engage audiences and boost brand awareness through compelling online content.

Brand Marketing Intern at the Small Business Association of Michigan

During my marketing internship at the Small Business Association of Michigan (SBAM), I worked closely with the Communications Coordinator to execute digital marketing campaigns across platforms including Facebook, Instagram, LinkedIn, and Twitter. I helped develop and distribute weekly e-newsletters to the association’s large membership base and created visually engaging graphics for social media and email. My role also involved curating content for SBAM’s blog and supporting broader marketing efforts to drive awareness and engagement. This experience strengthened my skills in digital marketing, content creation, and social media strategy.